I think it would be an idea to possibly start looking at match grading ala LUFC.

I also think the away end should be capped at 16/17 quid if we can't improve it.

The match grading could be rated by the opponents previous success i.e

Grade A (£20)Saints,Wigan,HKR,Giants etc i.e the play off contenders in the top 6.

Grade B (£1icon_cool.gifCas,Wakey,Quinns and Wire.

Grade C (£17) The rest.

I'd also like to see a family package introduced say a family of 2 adults and 2 kids for £45 for the north and carnegie seats and £38 for the terraces.

Perhaps on a one off game day but Huddersfield have shown some initiative with regards their season tickets this year.



I wonder if the Wigan experiment was deemed a financial success in the end or is it too early to tell?

The problem you have with the line Huddersfield have taken is if it doesn't increase take-up sufficiently to cover the lost revenue on each ticket.



Factoring in additional match day spend such as food and drink from bodies you get through the turnstiles will cover the deficit to an extent, but if you sell 10,000 tickets at £100 and cut the prices to £75 you'll need to sell an extra 3,000 or so to make up the shortfall.



Would there be a demand for tickets that isn't already being met if prices were lowered, and would that demand be enough to meet costs?



As a non-season ticket holder I can identify with McLaren Field's point. There have been games this season I would have fancied taking in as a "one-off", however the pricing structure doesn't encourage that. It's almost as if the club are attempting to charge you extra for having the disloyalty to not buy a season ticket.

Andy, is the walk up price £20? How much would they have to lower it to attract the likes of you and McLaren? How many times would you be persuaded to walk up if they did?



If they dropped the walk up price to attract the likes of you and Mclaren to the odd game how much would they have to drop season tickets prices and what revenue would be lost from that?



Of course the club are charging higher rates to walk up fans. That's the incentive to buy a season ticket!

They also had the free game V Catalans last year, when they announced the season ticket deal.



Then there's the availability of cheap tickets to students through their sponsorhip by the University. I know I got into a couple of games over there for £5 last year with my cousin. Oh, and there was also the opening game of last year against us, when they gave away free tickets to students.



I know most of those are from last season, but I would imagine they've done something similar this year. Of course, the reason they do it is they're still building a fanbase and have a stadium with plenty of spare capacity.



Compare that to Leeds, who appear to have got their average up to pretty much the maximum they can expect, certainly before this seasons dip. I think this can be explained using a variety of reasons, one of which has been the weather. Our last 2 home games have been played on awful days and I think that has stopped some people attending. Certainly away fans, faced with the prospect of standing on an open terrace, will have thought twice, what with the lure of Sky TV as well.

...Indeed. Another point to consider.



If the club drop their walk up prices to attract Mr Gilder and Mr Field to the odd game will the lure of watching any televised games on Sky at home/in the pub or bad weather prevent their attendance anyway?



I have considered this and I am with Mr Hetherington. Screw you Gilderdale. If you want to come, pay the price but I am not jeopardizing the income I generate from my 10,000 season ticket holders and the 17,000 on average who do attend just to charge a price that might suit you to attend the odd game at some point dependant upon TV coverage and rain.

I understand the mechanics of it Gareth, but why not offer say mini-tickets that cover 4 games with a tenner off (so say for £70)? I'd probably be tempted to take one of those, it's not like the sold out signs are up every week so you wouldn't have a H&S issue.



The attitude appears to be at the minute you either buy a season ticket (at a not exactly generous discount) or the club can do without you.

You probably typed that before my 2nd post on the issue above.



The mini season ticket is a good idea so I withdraw my "screw you" comments

I saw it, I treated it with the contempt it deserved.

Was the number of season tickets sold ever announced? I know in good years, we get an announcement in Feb of "12k season tickets have been sold ....", and in poorer years we get more like "Sales of season tickets are ahead of projections.."

Unfortunately thats the attitude of a static company and unfortunately it doens't take very long for a static company to be a declining company, especially in times of recession, indeed if I could only be @rsed to find that RLFans statto page I'm sure we'd see the Leeds average is down on last year already, you can argue the "like for like" angle but 13k for Warrington is number thats going backwards.



Marketing and selling to customers is all about innovation but sometimes just plain thinking, supermarkets do it superbly well - at what point do you think Ken Morrison sat down and wrote "Memo to Marketing Dept - we have enough customers now, screw the rest who won't come in" ?





LATE EDIT - Have found the RLFans statto page - average attendance for this season is now below 13k, personally I'd be worried if I were supposed to be marketing this club.

I thought it was his most eloquent reply for a long, long time on here and agreed with every word.









Season ticket sales are always announced as being ahead of the same point last season even, when the actual attendances turn out to be in decline.



That's just the way it is.







Mis-reading (misleading) statistics are a waste of time.



Leeds' average home SL Regular Round attendance this season is 15,284



Saturday did represent a worrying season low though.